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La Lumière de l'élégance

ATypi Conference 2023

ATypi is holding their 65th annual typographic conference in Paris in 2023. I've created the conference theme of "La Lumière de l'élégance" meaning the Light of Elegance. The conference theme is about Paris being the city of light and the elegance of the French Art Nouveau movement. 

Attendees at the conference can pick up a brochure where there is information on the conference, key speakers, and the schedule of events. A conference website was also created where viewers can access all of the information online in a digital space.

Social Media has a huge role in promoting events and products. A series of Snapchat stories were created to help promote the conference.

At the event venue itself, conference banners hang from the ceiling to intertwine the theme of the conference into the physical space.

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